Opening Convocation 2025

These are the remarks I shared at our 168th Opening Convocation today.

Convocation means to be called together – from vocare meaning voice or calling. We are called together to signal your entry into the life of this university and to celebrate the beginning of your matriculation. It is an opportunity to declare a new beginning and to be drawn together with one voice to affirm what we are called to do.

Students, you are beginning an extraordinary chapter in your lives, but in addition to your excitement, I know you are experiencing cognitive overload. This is a moment in your lives when you are likely experiencing the most concurrent change: a new community; a new role; soon to be new classmates, neighbors, and friends; will they like you, will you like them; a new academic experience with a different kind of faculty (you’ll soon discover how great they are), and a different set of academic responsibilities. For most of you, for the first time, home has just become a place different from where your family lives.

Right now, most of you are on auto-pilot. That’s normal, and it’s okay, but I want to take a few minutes to challenge you to make the most of this opportunity and to affirm why you made such a good choice in coming to Susquehanna.

Many of you chose Susquehanna because we had a major that you believe equates with a job you think you want right now, or at least you did 6 months ago. For many of you, that will change, and that’s a good thing. We will help you to develop your sense of vocation — what can you do that will be most personally rewarding? What will bring you the most meaning?

Many of you chose Susquehanna because you believe you can develop the skills and knowledge to be successful in professional life. That is a fundamental strength of this university, but we will also help you to cultivate much broader skills and perspectives.

And, many more of you chose Susquehanna because we made it financially possible for you to be here. We were founded to provide an education to meritorious students many of whose families could not afford a 19th-century college degree. Today, we are all able to be here because of extraordinary philanthropic generosity that has created this beautiful campus, expanded our offerings, and has continued to grow scholarship support over the past 167 years.

Many of those gifts came from individuals who would never meet you, but who believed deeply in the promise that you would bring to this great university.

At this moment there is a lot of enflamed rhetoric swirling around higher education, and many of the long-held values of Susquehanna and our sister institutions are being aggressively challenged.

  • Some believe that a college education should be nothing but job training – that would be an immense loss. But parents, don’t worry, according to the Georgetown University Center for Educational Statistics, the return on investment of a college degree has never been greater than it is right now, and Susquehanna graduates are among the top 12% of all colleges and universities in the United States for lifetime earnings while enrolling one of the most economically diverse student bodies in the nation.
  • Some believe that efforts to strengthen success and a sense of belonging for students with different foundations and experiences is unfair – We all benefit from this work. As Dr. King wrote “Whatever affects one directly, affects all indirectly.”
  • Some believe that colleges and universities strive to be places of indoctrination – We are here to teach you how to think, not what to think. A study[1] published this year by the Lumina Foundation and Gallup found that “74% of bachelor’s degree students say their university does an ‘excellent’ or ‘good’ job of promoting free speech, including 73% of Republican students and 75% of Democrat students.”

Students, we are here, faculty, staff, and trustees to help you to become the best citizens, best neighbors, and best people you can become. We are here to help you to develop and expand your personal philosophies, to affirm those things that are most important to you, and to give you the tools to pursue and advocate for them.

That is our mission. Susquehanna University educates students for productive, creative, and reflective lives of achievement, leadership, and service in a diverse, dynamic, and interdependent world.

We are here to help you chart a course to your best life.

Great things, those things that really matter, that give our lives meaning, take a lot of love and a lot of time to make, but it only takes blink of an eye and a moment of neglect for them to fall apart. Elie Wiesel said, “The opposite of love is not hate; it’s indifference.”[2] We cannot idly turn away, hoping for better times. Love must win, but that demands courage, tenacity, and a deeply seated belief that doing the right thing is always the better choice.

The right thing requires us to explore our richly varied histories and life experiences openly and to recognize our moral obligations to meet each other where we are on the tragically uneven playing fields of our respective lives and to do something about it.

To truly thrive in community, we must be the most generous to those who need the most. We always have the choice to be the Good Samaritan who rescued and cared for the beaten traveler. It is hard, but we must resist the comfort of being the passersby who ignored the victim and much more the temptation to be the robbers who left him for dead.

When Gandhi challenged us to “Be the change we want to see in the world,” he surely intended that change to be for the common good, not personal gain. As scripture says, “For what profit is it to a man if he gains the whole world, and loses his own soul?”[3]

Doing the right thing, means embracing legitimate science – facts – to drive our decision making.

We have to be willing to ask difficult questions, we need to listen to countervailing voices and consider different perspectives, and we need to realize that we are not always be right.

To do the right thing, we must also acknowledge that a legitimate, healthy diversity of ideas does not mean that every position or conclusion deserves equal billing or any billing at all.

This is the foundation of the academy: we observe, we hypothesize, we research, we experiment, and we subject our conclusions to repeated peer review. The Latin word for science, scientia means knowledge, those things we know through testing and review.

Scientia is knowing what is, and what is not. Anyone has the right to believe the sun revolves around the earth, but as a community of scholars, we should and do reject that uninformed view, but wholesale rejection of ideas because we don’t like them undermines academic freedom and threatens society.

Erasing our history dooms us to repeat the worst of it. Denying global warming doesn’t make it go away, and turning our backs to it -being indifferent – fundamentally diminishes and possibly eradicates our collective future.

This is where sapientia, or wisdom comes in. We need to cultivate our capacity to determine our best course of action, to understand how to apply knowledge, how to support each other, and we need to have the courage to make decisions for the common good, to do the right thing, to be better. This is why we are here.

When the founding fathers extolled the “Pursuit of Happiness” this is what they meant – doing the right thing in support of the flourishing of society. This must be our course if we are to hear the call of truth through the roar of our present discord. It is how we find our better selves. It is what it means to achieve, lead, and serve – to be Susquehannans.

At the laying of the cornerstone of Selinsgrove Hall in 1858, which was the founding of this great university, Joseph Casey stated, “Education, in its legitimate sense, includes not only the cultivation of the mental powers, but the proper training and development of the moral sentiments and faculties, and its true object is to ‘make us not only wiser but better…’”[4]

Today, I invite you to your graduation on May 19th 2029. Each year, I give this charge to the graduates. Today, I challenge you to commit to doing all you can during your time at Susquehanna to be prepared to meet this charge to your fullest.

Achieve all you can for good,

Lead with honor and humility,

Serve with love and pride,

And always strive to be not only wiser, but better.

Welcome home!


[1] Beyond the Headlines: The Reality of Free Speech on College Campus

[2] From an interview, with Elie Wiesel, U.S. News & World Report, 27 October 2025.

[3] Matthew 16:26

[4] Joseph Casey, Esq.: “Remarks delivered at the laying of the corner-stone of the Missionary Institute at Selin’s Grove, PA, September 1, 1858.”

This entry was posted on August 21, 2025.

Reflections at the Middle

Today marks the halfway point in the year, day 183. Also, using my previous two predecessors as models, I am at the halfway point in my presidency. That perspective is loaded with presumptions, but it is helpful from a planning perspective. What have we accomplished over the past eight years, and what should we want the second half to look like?

There is a quote attributed to President Eisenhower, two quotes, actually: “Plans are nothing; planning is everything,” or “Plans are useless, but planning is indispensable.”

In recent years, we have encountered so many dynamic shifts that long-term plans across all sectors have been significantly adapted, diverted, or abandoned.

At Susquehanna, we adopted a seven-year strategic plan in the fall of 2019; then, life happened. As we near the end of that planning cycle, most of the initiatives have been implemented and many of the goals were achieved, but in significantly different ways and sequences from what we had outlined.

One way to interpret the Eisenhower dictum above is Louis Pasteur’s quote, “Fortune favors the prepared mind.” We kept our long-range goals in sight, and pivoted numerous times to get there as the terrain shifted.

At the end of this post, I am appending an abbreviated list of accomplishments and challenges from the past eight years. These are a good illustration for why planning needs to be made more inherently nimble, while remaining focused on mission and long-term goals.

In On Grand Strategy, John Lewis Gaddis cites a scene in the movie Lincoln in which the president notes the importance of a compass in setting and maintaining one’s direction, but the importance of wending around swamps and chasms to reach the intended destination.

There are five forms of planning that help organizations reach their goals, which when properly balanced will also prevent them from being swallowed up by the swamps along the way.

Organizational Planning: Structuring the roles and interrelationships within an organization to best align with its needs and mission and to enhance efficiencies, outcomes, and student/ employee experience.

Facilities Planning: Maintaining a schedule of capital improvements and additions to support the institutional mission, improve user experience, address deferred maintenance and operational inefficiencies, and in higher education, to enhance appeal for prospective students and their families.

Operational Planning: Establishing tactics and systems as steps toward short-term and long-term goals and implementing specific initiatives.

Contingency Planning: Tactical responses to unforeseen forces or events, or responses created in anticipation of multiple event horizons.

Strategic Planning: Integrating all of the above in support of the mission and long-term goals.

To effectively implement long-term strategy, it is critical to use an iterative approach. We are beginning a transition to an annual planning model, which allows an organization to identify next steps in the journey toward its long-term destination. “Given where we are now, what will we do to reach the next signpost? When that leg is completed, we will evaluate our progress and changes in the terrain to draft a map for the next stage.”

At Susquehanna that process will look like this:

In consultation with University Council and the Board of Trustees, the Senior Leadership Team and the president will develop a framework that includes an annual plan for each new academic year that is aligned with annually updated 3-year and 5-year strategic-planning matrices and selected longer-term goals.

These annual targets will be assessed and updated with newly updated goals each year. This will also provide the framework for our performance management program, which will be cascaded throughout the administration as we set individual and divisional goals each year. Additional new initiatives will be introduced through our Innovation Center process.

Each year we will set goals and identify strategies to achieve them in these areas:

  • Future Ready
    • Innovation, academic excellence, outcomes, etc.
  • People and Culture
    • Climate, professional development, well-being, etc.
  • Stewardship and Growth
    • Financial sustainability, endowment, fundraising, etc.
  • Enrollment
    • Recruitment and persistence

The path ahead is surely filled with an endless supply of swamps and chasms. In many ways this shift in our approach aligns with what we have had to do over these past few topsy-turvy years, but it regularizes the method and keeps long-range goals in our sights even when the obstacles are monumental.

The Tao Te Ching reminds us that “A journey of a thousand miles begins with a single step.” These efforts will help assure that each new step is the right one.

Highlights from the Past Eight Years

2017-2018

  • Major Issues / Initiatives
    • We piloted our Mentoring Program
    • Transitioned to a new president
  • New Programs
    • Business Data Science major
  • Capital Projects
    • Admission House
    • Constructed the Solar Array (The largest on any campus in PA)
    • Selinsgrove Hall renovation
    • Pine Lawn renovation

2018-2019

  • Major Issues / Initiatives
    • Strategic Planning Process
    • Master Planning to evaluate facilities as part of overall planning
    • Launched One SU – our day of giving
  • Capital Projects
    • Renovation and reconfiguration of the bottom floor of Hassinger and the Sassafras apartments
    • Renovation of Heilman Rehearsal Hall
    • Caruso Innovation Center
    • Old Admissions Building Renovation

2019-2020

  • Major Issues / Initiatives
    • Pandemic began: campus went fully remote
    • Strategic Plan was adopted in October
    • National Association of College Admission Counseling (NACAC) rules were declared illegal by the DOJ allowing schools to continue recruiting students who had committed elsewhere.
    • We joined the American Talent Initiative
    • We reëstablished a Chief Diversity and Inclusion Officer
  • New Programs
    • BFA in Graphic Design
    • Legal Studies major
    • International Business major
    • Management major

2020-2021

  • Major Issues / Initiatives
    • Pandemic
      • Classes were hybrid throughout the year
      • Testing, isolation, quarantine, etc.
    • Great Resignation
    • SU 2.0 was launched to evaluate processes across campus and guide us to make the user experience easier to navigate and the organization of the campus more efficient.
    • We established a TRiO program
    • HEERF Funds were received and distributed
  • Capital Projects
    • Reed and Aikens Halls were refreshed

2021-2022

2022-2023

  • Major Issues / Initiatives
    • Finished the capital campaign $25M above goal
    • We began the Financial Sustainability Plan to close a post-pandemic structural deficit
    • Implemented the Capital Planning Committee
    • Branding exercise
    • We were featured in an episode of The College Tour
    • We established a new MOU with the Chesapeake Conservancy
    • Build Collaborative launched
    • Degenstein Foundation grant for Campus Center
    • We undertook a reduction in force
  • Capital Projects
    • ADA restrooms in Weber Chapel Auditorium
    • Renovation of Houts Gymnasium

2023-2024

  • Major Issues / Initiatives
    • Act 101 Grant
    • We hosted the winter term for the Vermont College of Fine Arts
    • The Reiss LGBTQ+ Center opened
    • We successfully completed reaccreditation
    • We navigated the FAFSA debacle
    • FEMA and PEMA Awards
  • New Programs
    • Majors
      • Criminal Justice
      • Real Estate
      • Data Science
      • Entrepreneurship & Corporate Innovation
    • Minors
      • Arts Management
      • Chemistry Management
      • Watershed Management
  • Capital Projects
    • Downtown Center
    • Degenstein theater lighting upgrade
    • New turf on the football field

2024-2025

  • Major Issues / Initiatives
    • We commissioned a pricing and market positioning study
    • We launched our new website
    • We received a Title III grant to enhance support of students
    • We established an AI Taskforce to establish policies and planning for the use of artificial intelligence on campus
  • New Program
    • BFA in Theatre
  • Capital Projects
    • Garrett Athletic Center locker rooms were remodeled
    • Degenstein Center begun

This entry was posted on July 2, 2025.

The Jeremiad of Public Opinion

Over the past week, I have had numerous conversations with colleagues, marketing experts, government officials, and at least one member of the higher-ed press.

These are a few statements from the higher-ed Jeremiad these conversations produced:

  • “American’s faith in higher education is at an all-time low, but then again, their faith in all institutions has hit rock bottom.” [At least they trust us more than the government.]
  • “More and more students and their families are questioning the value of a higher education.”
  • “The cost of a degree has gotten out of control.”
  • “Colleges are stuck in the 19th century and no longer teach students what they need to know.”
  • “Students prefer the opportunities that come from a large university over the limitations of a small liberal arts college.”
  • “There is no viewpoint diversity on your campuses, and you continue to indoctrinate students with a ‘woke’ agendas.”
  • “They hate you.” [Meaning the American people hate college presidents.]

One observer noted that higher education and liberal arts colleges in particular have been on the defensive for too long. It’s time to be proactive and positive. The problem is: good news doesn’t sell. Here is some of that good news, which you will surely not see in your local (or national) paper.

First of all, I don’t think “They hate us.” They hate some of us, and, frankly, some of us have earned their spleen.

One friend noted that public opinion about higher-education institutions is a lot like that of congress. People who hate congress are happy to reëlect their representative :: People who have grave concerns about higher education love their local college and/or alma mater.

The truth is that the return on investment (ROI) of a four-year degree is at an all-time high. Each year, the Georgetown University Center on Education and the Workforce, using IRS data, calculates the earnings of graduates from 4,600 colleges and universities early on, mid-career, and over a lifetime. They compare those numbers against the American population that didn’t complete a four-year degree, they subtract the average cost of attendance at that school to determine the ROI. They also compare kinds of institutions, and they post individual institution outcomes.

The earnings advantage of a bachelor’s degree (factoring cost of attendance) has never been greater, and liberal-arts colleges outperform all higher-ed sectors in lifetime earnings.

The cost of tuition and fees has not outpaced inflation. Among the many Pennsylvania independent colleges and universities, the out-of-pocket cost has decreased slightly over the past ten years without adjusting for inflation. The sticker price continues to rise, and we absorb the difference.

Susquehanna offers the only undergraduate major in Luxury Brand Management, and our students will corroborate that consumers equate quality with price. To remain competitive from a perception perspective, we need to be priced similarly to our independent peers, but we need to provide aid that makes our cost competitive with our public cross-applicant schools.

It is true that the nation’s total student debt is at an all-time high, but now nearly half of that debt is for graduate school. Undergraduate student borrowing has decreased over the past decade.

More and more, students and their families equate a major with a job. The problem with that perspective is that today’s college graduates will have many jobs and probably more than one career. Graduates of liberal arts colleges are well prepared for the world of work, but they are also prepared to be adaptable and to become leaders in their organizations, which explains why although they trail pre-professional programs in average earnings during the first five years after graduation, they outstrip them over a life-time.

Liberal arts colleges represent only 3% of American college students, yet “a third of all Fortune 500 CEOs have liberal arts degrees,”[1] (That’s an 1,100% advantage!) and still the value of what we do in liberal education is questioned in the media daily.

Diversity of thought has become a recurring topic in the general media. It is raised as a concern for two very different reasons: 1) Individuals espousing positions that have been broadly discredited by scientific evidence and rigorous scholarly review will use the “diversity of thought” argument to leverage giving their stance equal footing in the academy. 2) Some students and faculty have expressed being uncomfortable or feeling pressured for holding and expressing minority opinions.

The latter is a legitimate concern and one that needs consistent attention. Many campuses have fostered environments where those prohibitions are kept in check. A recent study by the Lumina Foundation and Gallup demonstrates that this is generally a false narrative. Among many of the findings, “74% of bachelor’s degree students say their university does an ‘excellent’ or ‘good’ job of promoting free speech, including 73% of Republican students and 75% of Democrat students.”

Not only do we strive to create campuses where students feel free to express their opinions, we don’t tell them what to think. We give them the tools and resources to draw their own opinions.

The authors of, The Still Divided Academy: How Competing Visions of Power, Politics, and Diversity Complicate the Mission of Higher Education, which explores the impact of a college education on the political perspectives of students, found that students typically graduate with a political leaning very similar to when they enrolled. The authors offer a number of possible explanations including intellectual resilience among our students and a professoriate committed to providing a balanced experience in the classroom.

“Does College Turn People into Liberals?” a study published in The Conversation, surveyed over 7,000 students from more than 120 higher-education institutions in their first and second years. Forty-eight percent of the students reported that they viewed liberals more favorably after a year on campus and that 50% viewed conservatives more favorably. The same survey reported that 31% had a more negative view of conservatives, and 30% had a more negative view of liberals.

These are very balanced statistics, but the really important element is that the favorable numbers on both sides are significantly greater. The collegiate experience opens students up to a broader view of the world and the issues that affect us all, and it helps students become more sympathetic to those who hold contrary views.

As for the breadth of opportunity at big schools versus small: students at liberal arts colleges all have hands-on opportunities to develop leadership skills, and their classes are all taught by faculty members with class sizes that encourage customization and direct engagement for every student. STEM students at liberal arts institutions learn to use instrumentation in their labs that is reserved for graduate students at most R-1 institutions, which is one of the reasons that a much higher percentage of liberal arts college undergraduates complete science PhDs than any other higher-ed sector.

So, here is the truth. It’s proactive and positive, and you probably won’t see it in the media:

  • American’s faith in higher education should be at an all-time high.
  • The value of a higher education has never been greater.
  • Undergraduates are borrowing less for college than a decade ago.
  • Colleges have kept the actual cost of a degree under control.
  • Liberal arts colleges prepare students for successful careers in the 21st century.
  • Students will find better opportunities at small liberal arts colleges.
  • Our campuses equip students to form their own opinions.
  • “They hate you.” [Maybe not…]

[1] Ray, Edward J.: “The Value of a Liberal Arts Education in Today’s Marketplace,” Huffington Post, 24 July 2013.

This entry was posted on June 20, 2025.